Lidia talks Basil & Oregano

LIDIA is coming to Toronto and Montreal this February and we have started a giveaway frenzy! This week we are running 2 giveaway simultaneously so click here to get your name in for a show tickets, but if you’d like a signed copy of Lidia’s newest cookbook… stay right here!  To win, watch what Lidia has to say about basil and oregano below. Do you still use oregano that comes in a small spice jar from a rack? Lidia says no no no…this simple tip will add a huge boost of flavour to many of your favorite Italian dishes. Watch here!

So we all know everything there is to know about Basil, but what about oregano? This product is a real sleeper because it gets very little attention but it’s one of those pantry staples that will make a    v  e  r  y       b  i  g     difference to any recipe that calls for oregano! La Cosentina Oregano are whole dried sprigs of extremely fragrant oregano which comes straight from the sunny fields of Calabria. The flavor and aroma is unbeatable!

La Cosentina Calabrese Oregano

In fact, good quality dried oregano is so important to Italians that it was the dream of  Salvatore Cutrera, co-owner of Frantoi Cutrera, to one day offer and attach a package of local oregano to his award winning Frescolio New Harvest Olive Oil. In 2013 he acheived his dream!

This special oil was harvested by hand this fall, arrived in our warehouse in October and is going fast. “It’s liquid gold!” exclaims Kim B. at Cravings of a Lunatic blog! And if you take our suggestion and drizzle some on a warm slice of bread sprinkled with oregano…you will find out first hand what all the fuss is about! And in pizza sauce? Forget about it!!! ha! Frescolio, and La Cosentina Oregano are both “must haves” in my kitchen!

To really appreciate the flavor of this oregano, click here for a very traditional, very authentic example of “la cucina povera” Friselle Calabrese.  This Italian recipe is simple, basic and although it fed the poor and starving in the past, it is a beloved treat for many Italians most everywhere, especially from the south!

Ok here is how to win! Go to our Facebook tab and enter there to win 1 of 3 signed copies of Lidia’s newest cookbook “Lidia’s Favorite Recipes.” If you are not on Facebook, no worries,  just leave a comment here answering these questions. Do you prefer oregano or basil in your favorite tomato sauce? Have we made you think about ditching the spice rack oregano and stocking your pantry with a little bundle of Calabria? Or do you already use this special little item in your kitchen? Let us know and good luck everyone!

Entries will be accepted until Sunday January 27th 23:59 EST. 
Winners will be announced on Monday Jan 28th and contacted by email. 
Winners must provide a postal address in Canada.

25 Comments »

1

Gwen Nowlan

January 25th, 2013 at 5:27 pm

I love oregano in my tomato sauce! I will have to look for the bundle of Calabria in our city!

2

April

January 25th, 2013 at 6:36 pm

I use oregano and basil all the time in my sauces. I will totally use Calabria if I can find it – actually cannot wait to try it.

4

ROSE

January 25th, 2013 at 10:20 pm

I use oregano & basil in my tomato sauce yum yum uxxxxxxxm mu I

5

Kathy Sobol

January 26th, 2013 at 11:04 am

Basil is a must ….but oregano is great also for your tomato sauce.

6

connie belmonte

January 26th, 2013 at 12:23 pm

I use the italian littld bundle of oregano and fresh basil in all the my cooking i do and I love it…..no jar in my kitcken……

7

ANNA

January 26th, 2013 at 5:29 pm

I love oragano i use it in eveything pasta sauce pizza sauce my wonderful dad was a chef i took after him i love to cook i work were we make fresh home made pasta.LIDIA i watch your show all the time i love your cooking

8

Melinda

January 26th, 2013 at 10:34 pm

I use dried oregano from my garden and a fresh bayleaf always in my Sunday Pot of sauce! There is nothing better then knowing where your food comes from and the bonus of being organic! My 3 little Calabrese bundles love it!

9

Melissa Poling

January 26th, 2013 at 11:19 pm

1. homemade jarred tomatoes
2. crushed
3. depending on season…local in summer
4. roma

10

Claudia Beswick

January 27th, 2013 at 11:32 am

We are forunate to have a company such as yours to offer great products both domestic and imported.
Keep up the good work.
Claudia Beswick

11

Nancy

January 27th, 2013 at 1:18 pm

I use the Oregano calabrese too a most everything, in the sauce, salad meet with a little bit of peperocino because I’m original Calabrese form Catanzaro. I would like too Thanks Aurora that we can cook like if we are in Italy, Thanks to make come many products from Italy!!!!!

12

rose

January 27th, 2013 at 1:24 pm

I am very fortunate to be able to purchase all my aurora products and Italia International in woodbridge carries it all and has super deals on Aurora products. Love my pasta oregano rice tomatoes their coffee tuna everything is just esquisite.

13

Dina

January 27th, 2013 at 3:27 pm

Still have oregano and basil growing in pots that were brought in from my garden this past fall….nothing like it! :) Just think of all the recipes I could use them in……..when you send me my new cookbook! :D

14

Maria

January 27th, 2013 at 3:56 pm

Do you prefer oregano or basil in your favorite tomato sauce?
Basil

Have we made you think about ditching the spice rack oregano and stocking your pantry with a little bundle of Calabria?
We already do that!!!

Grazie!!! I would love a signed copy of the book and I want to see Lidia in Montreal!

15

Mario Corrente

January 27th, 2013 at 7:59 pm

Would love to win a signed copy of Lidia’s cookbook!

16

Brenda Lacourciere

January 28th, 2013 at 1:16 am

I prefer oregano. I love th flavor.

17

Laura Tirone-Rizzo

January 28th, 2013 at 1:23 pm

Oregano for pizza sauce and as seasoning for fish, but definitely basil for pasta sauce.
It is already in our pantry thanks to family that visits from Italy but when I’m running low, short of getting on a plane to Italy myself, nothing beats La Cosentina from Aurora!

18

Angela Lacalamita

January 28th, 2013 at 1:33 pm

Would love to win a signed copy of Lidia’s cookbook!

19

Pasquale Tedioso

January 28th, 2013 at 1:34 pm

Would like 2 tickets to go see Lidia Live.

20

Mirella

January 28th, 2013 at 1:45 pm

I used both oregano and basil seasoning in my sauce and many many other dishes. You can’t beat the fresh dried seasonings, and Aurora does carry the best quality. Cheers!

21

isabella

January 28th, 2013 at 4:28 pm

I love oregano, but not in a pasta sauce , basilico is the way to go for real pasta sauce.

22

susie

January 30th, 2013 at 11:02 am

Fresh Basil is a must in tomato sauce…. oregano for pizza only !

A bundle of oregano is always a must at my house…. its the best

23

Ita-liana

January 30th, 2013 at 12:53 pm

Awesome Susie!! Oregano on pizza YES!! As lidia says, ….”makes your sauce sing!!” without it, i think our pizzas would just cry!

24

Ita-liana

January 30th, 2013 at 12:59 pm

Thanks Mir! Cheers to you too!! (and buon appetito too!)

25

Ita-liana

January 30th, 2013 at 1:01 pm

Haha, get on that plane when you can! But in the meantime…it’s good to have options! I grow my own oregano and dry a bit of it but I run out really fast and it’s somehow not quite as flavorful as the oregano from Italy. Must be the Calabrian sun!!

Tell us what you think!